New Arrivals

This Black Hold & Cover Edge Gel slicks stubborn edges, temporarily covers gray & fills in thinning areas. Growth protection formula No Flaking No Greasiness Directions: Apply to hairline using fingertips or small brush to smooth, cover grays, fill in thining areas or sleek flyaways....

This Extra Hold Braid, Loc, & Twist Gel smooths frizz and flyaways while boosting shine for longer lasting styles. Leaves braids, locs and twists neat and smooth. Growth protection formula No Flaking No Greasiness Directions: Use on damp or dry hair. Apply a small amount...

Fantasia: IC Curly & Coily Curl Activator Cream serves as a light, hydrating treatment, made with pure Coconut and Hibiscus, that  moisturizes, detangles and helps to repair hair breakage. . Revive dull locks and enhances curl definition Curls bounce and spring with serious moisture Lightweight, does not...

Fantasia Avocado Cilantro Hydrating Butter is paraben and sulfate free. It provides intense moisture, nourishes and controls frizz. Perfect for twists, braiding Bantu knots or to simply define your curl pattern.   Hydrating Butter, Avocado Cilantro Made with 100% organic avocado oil. Shines. Protects. Vitamins A,...

Isoplus Hot Hot Curler Thermal Spray is an advanced heat-activated curling spray designed for advance use with curling irons or heated rollers to set and protect firm, crisp curls. This unique formula, enriched with body-building conditioners, helps create beautiful curls that last and feel natural,...

Formulated to smooth the cuticle layer of extensions without leaving them heavy or weighted, a couple drops of this serum will liven any bundle of extensions. When used with the Naked X Lux Smoothing Shampoo & Conditioner, and the Revive Hair & Scalp Spray,...

No more waiting for messy, sticky foam to dissipate. Fantasia Avocado Cilantro Styling Mousse works instantly! Gives volume, manageability and shine. strengthening technology rebuilds the keratin structure of the hair making it 3X stronger.   Enhanced with plant-based Phytonutrients. Heat protectant for maximum defense against heat...

Define your locks and control frizz with New got2b's Be Twisted Air Dry Curl Foam. Styling is a breeze for your beautiful curls and waves with the flexible hold provided by this color-safe formula. It air dries without stickiness, for a simple and beautiful...

Define your locks and control frizz with New got2b Be Twisted Curl Revivier Cream. Get moisturized curls and waves with 96 hour frizz-control. Enjoy this color safe formula that has no residue and no stickiness. Moreover, it is formulated without sulfates and nourishes your...

Finally, a gel hard-wired for hard-hold. Got2b's Spiked-up Max Control Styling Gel  is stubborn, inflexible, and its firm grip makes styling a snap, Spiky, stiff, sleek, whatever your style, it's staying that way, In place, and in style.   Styling gel Spike, stiffen, hold Easy...

5 Second Natural Detangler For natural curls, coils and kinky textured hair, this detangler was designed to smooth cuticles, remove knots and tangles, as well as protect hair from heat styling tools. Nano-grade multi-sized protein molecules allow nutrients to sink deeper into the cortex,...

24 Hour Braid Sheen Spray Our 24 Hour Braid Sheen moisturizes and nourishes hair, while relieving the stress of pulling commonly associated with braids. ❤ Helps Hold Braids Longer❤ Soothes Braid Tightness And Soreness❤ Conditions and Moisturizes How to use 1. Spray small amount...

Diane Silicone Tint Brush Set Silicone tint brush Color: Black and pink Quicker application Ability to color closer to the scalp Easy clean-up and easy to reuse 2" Width

Annie Elastic Bands won't snag or pull your hair and won't cause breakage. Soft and flexible for easy use when styling, these elastic bans will keep your ponytails in check and your braids neat and tight! 250 Pieces Great for braids and dreadlocks

The Diane Hanging Shower Comb is ideal for wet detangling. Use comb to detangle wet hair or evenly distributor conditioner throughout hair. Smooth rounded teeth gentle on hair and scalp. Hook handle for easy in-shower storage. For all hair types. Directions: Gently detangle wet hair...

DIANE GATOR CLIPS 4-1/2" 6-PACK D83C Great for sectioning hair Great for helping to style Won't rip hair or pull

Elevate your look with Amika Un Done Texture Spray. It is designed to give you a sexy, tousled undone appearance. This invisible, dry Amika texture spray uses zeolite, a natural mineral, to build unbelievable volume for full on glamorous beauty. Obliphica extract combined with...

Texturize; shine; separate. Your style wizard! Use this amazing göt2b: Playful texturizing Cream Pomade to take charge of your style. Lift and loosen layers or bend and separate ends. Style wild, make it messy and get that sexy, tousled look! All that, plus weightless texture...

Fantasia: Pro Vitamin Wrapping Lotion allows for smoother wraps within extra body and styling control. Non-stick/ Non-flaking formula Locks in hairstyles with super body Alcohol free Natural shine.   Non-stick/ Non-flaking formula Locks in hairstyles with super body Alcohol free Natural shine   Directions: Shampoo, rinse,...

The Doux We Want Easy Texture Tamer Leave-In Conditioner doubles as a blow-dry lotion. WE WANT EASY hydrates and de-tangles curls while taming frizz with Sweet Almond and Avocado oils, for optimum moisture retention. Silk Amino complex strengthens hair for smoother blowouts, body, and shine. Amazing...